Magazine Cover final draft

From the feedback I recieved I decided to try out different colours for my magazine cover, but I felt that it didn't reflect the horror genre well and looked more like it was for an action film. I kept the marketing consistent by using the same font for the film title but as the colours are different, I felt that it didn't fit with the branding on my poster and in the trailer. I incorporated more characteristics of Empire magazine, such as the plain banner across the top rather than the ripped effect but, when classmates and group members, who are in my target audience, provided feedback, they thought the rip effect looked more attractive and professional.

Magazine cover third and fourth drafts

I tried out different layouts for my magazine cover so that I could choose which I though would look best and most professional. I used the same main image but cropped and resized it so that I could see what a close up of half the face wold look like, or if a close up of the whole face looked better. I realised that the half face background made the magazine look more like a music magazine than a film magazine and so, decided to go with the full face.

Magaine cover first and second drafts

For my magazine covers, I used Empire magazine as a guide because it is a popular film magazine.

Movie poster second and third drafts

As the landscape posters didn't work out, I decided to go with the portrait poster instead. I decided to base my poster on the Blair Witch Project movie poster as I liked the use of light effects in that poster and wanted to re-create them myself so that the poster had the same ambiguous effect. Whereas in the Blair Witch poster, the image of the female character shows her looking directly into the camera, I decided to use an image of one of our female characters already dead and looking away from the camera slightly to make it more intriguing for my audience.

 

I decided I didn't want the movie title to be red because, though it's connotations are fear, blood etc... I felt it was over used and that a grey colour would be more appropriate for our movie. Also, the grey colour fit better with the rest of the poster as both the images I used have muted colours rather than vibrant colours. I did this because I didn't want my poster to be too gory and have an ominous tone.

(The Blair Witch Project movie poster)

Movie poster first drafts

 

When I started making my movie poster, I decided to try out a landscape poster rather than a conventional portrait one because, I thought the image I wanted to use would look better like this and portray the effect of horror which I wanted. However, as I tried out effects on it and started adding text, I encountered problems; I found that the movie title would have to go in one of the corners as it would cover the image if I placed it in the center. I realised that I couldn't put a tagline on the poster without it looking cramped and that I didn't have anywhere to put expert witnesses as it would interfere with the image.

I decided to stick with the conventional portrait movie poster instead.

Facebook and Twitter Poster/Pages

 

Facebook Page

 

Twitter Page

We created Facebook and Twitter accounts for the trailer as they are the largest social netwroking sites at the moment and so that we could get feedback from our target audience, who use these websites. We made this poster to put up on the pages as it isn't too explicit and can be viewed by the public, but kept the marketing similar.

Magazine Covers and Posters Research

Covers and posters

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